Balm Labs
Balm Labs was conceived as a wellness brand that provides information, solutions and community to an overlooked demographic. Their initial product, ClearBalm, is a CBD and plant-based skincare solution for adult acne.
I signed on and hired a team to help Balm plan and launch their inaugural website as a hybrid shop and editorial experience. The website's purpose was to introduce ClearBalm and their commitment to solving skincare problems for adults going through perimenopause to the world.

















