Toronto Life Website Redesign

In mid-2015, the, publisher of Toronto Life initiated a redesign of I teamed with the digital product manager to review, plan and redesign the site from scratch. We started with the content strategy and worked our way outward.

Our goal was to reflect the intent of the print edition and design an experience that is easy to read and navigate, “future-proofed”, and help advertisers better reach Toronto Life’s audience.